7 Signs Your Website Is Outdated
1. Page Load Times are Slow
You should seriously consider updating your website if it takes more than a five seconds to load. This is on par with responsive websites.
2. Website Lacks Content
Shower your website with affection in the form of new content. Creating content is one of the best things you can do to help others find your website online. Keep your audience coming back for more.
3. It’s Hard to Navigate
Your site is responsive and it actually loads quickly. But where do your visitors go now though?
Your website’s visitors will thank you if you make the search for answers easy. If your site is confusing and hard to navigate, it’s time for an update.
4. Your website has a Poor Ranking
It’s not about the color of your website’s footer. It’s more. Take a look at your competitors’ websites.
Are they ranking better in search engines? search in Google the keyword that your prospects would type when they find you, see where is your site shown.
5. You Have Little to No Social Media Activity
People, and potential leads, converse via social media outlets every day and much of that conversation includes business recommendations. If you haven’t even thought about social media, it might be time to update your website.
6. Your Website is not responsive
Anyone visiting your site could be a potential lead and they could be coming from a mobile device. Making your website mobile-friendly is a worthwhile effort, and can push you ahead of your competitors.
This might be your first and only impression. Make it a good one.
7. Is your site running on CMS software?
Use a CMS that does it for you – WordPress, straight out of the box, comes ready to embrace search engines. Its features and functions guide a search engine through the posts, pages, and categories to help the search engine crawl your site and gather the information it needs to include your site within its database.
WordPress comes with several built in search optimization tools, including the ability to use .htaccess to create apparently static URLs called permalinks, blogrolling, and pinging. There are also a number of third party plugins and hacks which can be used for search engine optimization (SEO).
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